We specialize in all your sign design & layout needs
According to the National Association of Advertisers, on premises signage costs much less per impression than any other form of advertising. In general, surveys have shown on-site signage typically increases foot traffic between 20-50%, compared to 2% for radio advertising, 5% for television, and 8% for newspaper advertising.
Making It Count
The first impression could be the last impression! So make sure to make it counts.
The medium IS the message. If your sign design is ineffective, you could actually be losing more business than you would have lost if you had not designed the sign at all.
Therefore, focus on an effective sign design even though it may take a little more time or investment.
Sign design is not merely a tool that just spreading the message across. There are several vital points that you need to remember when designing your signs. Some of the points include the message, the colors and the accessories.
Tips About Your Sign Design
Your sign graphics and text always need to be balanced throughout the sign design(s). Sign designs are not brochures and therefore should not be excessively textual. An effective design is meant to be like an “appetizer” that encourages diners to go for the main course. Proper spacing in the sign is also vital in the aesthetics of the design.
Some sign designs come easy. For example, for veterinarians the animal silhouette is somewhat a given. However, many businesses wish to avoid the overly cliche designs that work very well for other businesses. Case in point, a tax professional or some other professional service provider may want something abstract that can become that recognizable image that conveys their brand and/or their business.
Our professional marketing experts can help businesses create that visual platform. It may take time to set upon the right image, but it’s worth the effort as the logo design, overall sign design, and company stationary can all be sync’ed with each other to promote the business in a professionally streamlined fashion.
A great sign can easily be achieved with forethought and by contacting us. Businesses that use signs effectively know the marketing value of these features. Take time to develop a strong visual design and you will see that the investment in time and money is warranted and well worth your while.
About Our Sign Company
A to Z Sign Company has the right solution for all of your business sign design needs!
We celebrate 43+ years of sign industry innovation; A to Z Signs has the experience and expertise to ensure that your sign makes a lasting impression.
We can help you here and look forward to doing business with you!